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Hello! My name is Erin. I design clean, elegant, user-friendly communications for web & print.

Below are samples of my work. If you’d like to see more, or schedule a time to talk, please get in touch!

Intrax Study Abroad Promo Email: Template creation, web production, front-end development
Lorrie Fink Portfolio Site: Design, web production, front-end development, content updates
Odwalla Magazine Ad: Design, production
Wedding Invitation Set: Design, production
Ghirardelli Mother's Day Merchandising Poster: Design, art direction of photography, production, pre-press
Kaiser Permanente Healthy Living: Production design, layout, production
Stanford Alumni Association/Stanford Magazine Online: Production design, front-end development, content updates
Odwalla Shelf Signage: Design, production, pre-press
Act 4 After School Website: Design, web production, front-end development, content updates

I’m a visual communications professional with over 17 years of experience. I’ve worked for clients and employers including the American Chemical Society, Stanford University, Ghirardelli Chocolate, Kaiser Permanente and Odwalla.

Professional Overview

  • 8+ years of experience as a web designer and front-end developer
  • Background in print design, including packaging and publishing experience


I graduated with a Bachelor of Fine Arts degree in Graphic Design, and have since continued to learn new skills by taking courses, self-learning, on-the-job experience and from the many talented coworkers I've had over the years. I keep up-to-date with the latest and greatest trends, technologies and standards in this never-dull industry.

Work Style

I approach each project with the business objective firmly in mind, as well as the branding guidelines, target audience, and where and how it will be seen. I love problem-solving—both creative and analytical—which is why I’ve always been drawn to both design and production/development. I’m a stickler for details and consistency, am organized and definitely play well with others!

One Head, Many Hats
Areas of Expertise
Software & Languages
  • CSS/CSS3
  • SASS
  • Photoshop CC
  • Illustrator CC
  • Adobe CQ5
  • Axure
  • Sublime Text
  • SauceLabs
  • Experience working with jQuery, JavaScript, PHP, Git, Unix command line, version control software, content management systems
Core Skills: Web
  • Visual and UI design
  • Front-end development
  • Web and mobile sites and applications
  • Landing pages and microsites
  • Banners, ads, carousel slides
  • Responsive design
  • HTML newsletters & promos
  • Wireframing
  • Mockups and interactive prototyping
  • Twitter Bootstrap framework
  • Agile Scrum development methodology
  • WCAG/Section 508 accessibility compliance

Get in touch!

Erin Baldwin
Mobile 571-882-2793
E-mail hello@erinbaldwin.com

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